“I would describe SBI vehicles as extremely durable and stable, and hardly require any maintenance. The battery capacity is also sufficient, so there is no need to charge the vehicles during the day. Our little guests have great pleasure using both cars and motorboats”.
– Kasper Norup Sørensen, Tivoli Friheden CTO
A Journey Through Time and Innovation
Tivoli Friheden, located in the scenic Marselisborg forest near Aarhus city center, is a beloved amusement park that blends history with modern attractions. As Denmark’s second-largest city, Aarhus offers a unique mix of charm, culture, and entertainment, making Tivoli Friheden a must-visit destination with over 630,000 visitors annually.
A Historic Park with a Modern Twist
Despite its compact size, Tivoli Friheden is the most visited cultural institution in Aarhus. Established in 1843, it is one of the oldest amusement parks in Europe, offering visitors a nostalgic journey through time. The park’s vintage charm, reflected in some of its classic attractions, coexists with thrilling rides and vibrant seasonal events.
Tivoli Friheden features four roller coasters, approximately 40 rides, outdoor games, and playgrounds. Its lush green spaces, filled with trees and colorful flowers, change throughout the year, ensuring a fresh experience with every visit. The park is also a renowned venue for concerts and performances, with its open-air Pantomime Theatre—built in 1874—hosting around 22 shows annually. Seasonal events like the Flower Festival (July), Halloween (October), and Christmas celebrations (November–December) add to the park’s dynamic atmosphere.
Family-Friendly Boating Experience
Tivoli Friheden is a prime example of how SBI Sweden’s products can enhance guest experiences by creating interactive and immersive attractions. One of the standout attractions is “Motorbådene,” a family-oriented boating experience on one of the park’s lakes. Featuring ten SBI boats, this ride allows visitors of all ages to enjoy a leisurely boat tour, making it an inclusive and engaging experience for families.
Driving School Adventures for Young Visitors
Tivoli Friheden also offers a unique driving school concept with two themed tracks designed for different age groups:
- Little Billeby: Aimed at the youngest guests, this attraction introduces children to basic driving skills such as starting, steering, and stopping. The ride features SBI’s Buggie, a 12V classic vehicle customized to match the park’s theming.
- Big Billeby: Designed for slightly older children, this interactive attraction provides a more advanced driving experience. The track includes traffic lights, road signs, and SBI’s Aqua24V cars. Before driving, children attend a theory lesson in a classroom equipped with a big screen. After passing a fun and interactive driving test, they receive a personalized driver’s license with their name and photo before heading to the track to apply their new skills.
A Perfect Blend of Tradition and Innovation
By integrating SBI’s vehicles into its attractions, Tivoli Friheden has successfully combined nostalgia with modern, engaging experiences for families. The park’s ability to balance historic charm with innovative rides ensures its continued success as one of Denmark’s most beloved amusement parks.
Key Takeaways:
- Tivoli Friheden offers a unique mix of history, amusement rides, and seasonal events, attracting over 630,000 visitors per year.
- SBI’s boats and cars provide interactive, family-friendly experiences, from lake tours to themed driving school adventures.
- The park’s ability to blend tradition with innovation creates a timeless and engaging experience for visitors of all ages.
For more information about SBI’s customizable attractions, and how we can enhance your park or attraction, contact us today.
